• Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio
  • Nendo 2016 - 2020 Design Book 0714878138 Bi-Rite Studio

Nendo 2016 - 2020

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'Nendo.' Nendo, 2019.The ultimate monograph on one of the world's most creative, prolific, and legendary multidisciplinary design studios. 

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ISBN: 0714878138


Published by Phaidon, Nendo provides a deep, abundantly illustrated insight into one of the most legendary Japanese design studios. Founded in 2002 by Oki Sato, the Tokyo-based Nendo is an exceptionally creative and productive multidisciplinary studio, whose work has been included in museum collections worldwide, including New York’s MoMA, Center Pompidou in Paris and Design Museum London.

Nendo's extensive, idiosyncratic body of work flows seamlessly across disciplines, and is executed in every medium imaginable – from paper clips to watches, shoes, chocolates, glassware, and furniture, all the way up to store interiors and freestanding architecture. Featuring more than 1,000 images that trace the studio's evolution and prolific output over a 15-year period, this visually rich and fascinating survey offers exclusive insight into the playful, simple, enigmatic, but always expectation-confounding designs from one of the industry's biggest names.

Nendo is a Japanese design firm founded in 2002 by Oki Sato, that works on design projects globally. The first office was opened in Tokyo, and in 2005, the second office was established in Milan. The company works with numerous brands and have won multiple awards over the course of 17 years of establishment. Nendo is known for its simple and minimalist design with subtle influences from Japanese, and Scandinavian aesthetics. Currently the positions for CEO, COO and CFO are occupied by Sato Oki, Ito Akihiro, and Hama Takaaki, respectively. In 2002 when he was 25 years old, he graduated from Waseda University in Tokyo with a ‘Masters of Arts’ in architecture and in the same year founded ‘Nendo’ company in Tokyo. Sato also reveals in several interviews that the encounter with Issey Miyake was a large influence in his and Nendo's work.


Founder Oki Sato sees design as a means to engage in a form of dance with our endless human curiosities. His passion for design and its limitlessness is uninhibited and childlike in the most remarkable of ways. His brave and unwavering view of the world as a beautiful thing, a place of balance beyond the physical, stems from his shared Japanese and Canadian heritages. Since establishing the Nendo studio in Tokyo in 2002, Sato has continued on his quest for exploration in all aspects of design, in his own quirky and nuanced way. We delve a little further into the intriguing mind of Oki Sato.

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